It’s also a good time to take advantage of the gig economy. Can you play an instrument, repair clocks, tutor someone in math, plan a party, paint signs, repair decks, or write calligraphy? Think far and wide about what you’re good at, and write an ad for yourself. Chances are, someone out there needs your expertise, no matter how small or inconsequential you consider your talents to be.
Choose your niche and check for demand: The golden course combination is when you can find an in-demand niche that aligns with your skills and unique experiences. A great way to do this is to use Google Trends and Google’s Keyword Planner to look for average monthly search volume for keywords related to your proposed course content. Are people actively looking for high-quality information about this subject? Of course, if you’re already creating content for a blog, coaching service, or a site like Medium, you can test demand this way for free just like Bryan did.
This is an awesome book. It isn't a step by step book to riches but more of a common sense guide. Sometimes a little preachy but I loved how it covers a great deal of in depth details. My husband read the book years ago and kept recommending it to me. I'm an entrepreneur but my business seems to move slowly. This book helps you figure out for yourself where your weaknesses are. Maybe a little tough to read if you feel like you already know everything, but essential read if you expect to be successful.
After an extremely intriguing conversation with Clothier, I began to better understand the concept of arbitrage and how anyone can use it to succeed in any industry. The difficulty here is first being able to identify opportunities for arbitrage, and later being able to fully leverage those on a larger scale. But once you find what works, expanding and scaling becomes almost instinctive and native rather than some grand hurdle.
If you're unfamiliar with the concept of arbitrage, here's how it works. Wikipedia describes an arbitrage as effectively, "the practice of taking advantage of a price difference between two or more markets: striking a combination of matching deals that capitalize upon the imbalance, the profit being the difference between the market prices." Clothier was able to identify arbitrage opportunities in the grocery industry with precision.